Helping you build your ecommerce business
(without trashing your prices)

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Ecommerce Marketing Coach UK & USA - Ian Rhodes


Advisor to founders and marketers on the strategy, tools and optimisation processes that drive ecommerce growth. Sharing 20 years of ecommerce expertise.


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How It Works

This is ongoing strategic advice and guidance designed to drive YOUR ecommerce growth.
No video series. No ‘best practice’ manual to follow.
Together we’ll devise and action a plan that will grow your ecommerce business more profitably.

We start out with a 1hr call to set objectives and priorities and most importantly, to ensure we’re a good fit.
You give me the rundown of your products, market and business structure and where you see opportunity ahead.
My job is to help direct and focus our work (and your team’s) on the areas that drive real business growth.

We’ll work to a plan. We’ll discover quick wins. We’ll create a longer term programme of activity.
That plan will spread our work across traffic, conversion and customer retention growth.

We’ll prioritise our work across:

Foundations For Growth

  • Connector.

    Customer Experience Review

    Let’s perform a complete audit of each and every touchpoint within your current website

  • Connector.

    Establishing Your Platform

    Get smart with your site navigation, product pages, filtering, imagery, categorisation and checkout process.

  • Connector.

    Equipping Your Toolbox

    Discover the ecommerce marketing technology that will help grow your sales, retain customers and boost productivity

Converting More Website Visitors Into Buyers

  • Connector.

    Creating Copy That Converts

    Trigger sales growth integrating customer reviews, social proofing, better product imagery & descriptions.

  • Connector.

    Deliver a Personalised Experience

    Introduce better product recommendations, user-generated content, chatbots + welcome & cart abandonment sequences

  • Connector.

    Continual Conversion Optimisation

    Increase conversion rates through a/b testing, user journey review and insight through Google Analytics.

Converting More Buyers Into Repeat Customers

  • Connector.

    Email Marketing

    Boost email marketing results through better copy and design. Run segmentation, welcome & post-sale sequences, newsletters and win-back campaigns

  • Connector.

    Customer Review & Recommendation

    Learn how to motivate customers to leave informative reviews and use them to build greater trust across your website

  • Connector.

    Reward Your VIP Customers

    Give something extra to your advocates and repeat spenders granting first access to new products and content

Our objective is to implement a customer-centred optimisation process to drive sales more profitably for your ecommerce business.

I partner ecommerce store owners (and their teams) in the UK, Europe, USA & Canada.
Our work takes place through a blend of weekly scheduled calls, online meetings and a dedicated Slack account.
For UK clients we can arrange regular face-to-face meetings too.
Whatever we find works best for you.

a good fit for your store?

I coach ecommerce clients interested in building their brand for the long haul.
I don’t work with clients primarily focused on selling products through Amazon or Ebay.
This isn’t a get-rich quick scenario. Only work and effort will bring reward.
I’m a big believer in processes.
l work exclusively with direct-to-consumer brands, large and small.
We need to share the belief about your products value and excitement about the future for your brand.
I’m not talking about breaking the bank, but you need to be ready to invest when we see opportunities to make profit.
I’m not bothered about copycat retail businesses fixated on the competition.
I don’t hold you to a contract. This isn’t a client-agency relationship.
I’m not a ‘cheap’ option. However, my job is to prove my worth to you each and every week.
Fees start from £650 ($950) per month for individuals and £850 ($1200) per month for teams.
Success is determined by the profitable revenue you make investing in me.

What a few Ecommerce Growth clients say:

“We came to Ian as a brand new startup in need of some help to get off the ground. Ian’s actionable insights in the early days provided us with a solid platform to make the most of what we had, and put us in a strong position so that when growth came the results were much greater than they would otherwise have been. I highly recommend working with Ian.”

Neil McLaren – Founder of

Ecommerce Marketing Coach Recommendation
Ecommerce Coach - UK & USA

“The work we have done together has seen our online business go from strength to strength driving more traffic to our website and yet reducing our cost per conversion.”

David Winstanley – Managing Director –Pramworld

” Immediately I could tell I was talking to the absolute expert. Ian’s knowledge in Ecommerce and marketing is unrivalled. After confiding in him about my previous mistakes he did not talk down to me, laugh at me but he did assure me from now on, under his guidance, I would win and I am.

I have no hesitation in recommending Ian to any start up business owner no matter how small your niche, he is truly outstanding.

Sharon Demmery – Founder of

Ecommerce Marketing Coach Recommendation

August Availability Update : Accepting 1 New Ecommerce Growth Coach Client During September 2018

Book your free initial Ecommerce Growth Programme call

Contact me today by calling +44(0)7545 822460, emailing me at or dropping your details across in the form below. I’ll be in touch right away. We can then see if my Ecommerce Growth Coach programme is suitable for your ecommerce business.

“I have no hesitation in recommending Ian to any start up business owner no matter how small your niche, he is truly outstanding”
– Sharon Demmery – Founder of